In lieu of creating PDFs for your college newspaper’s Web site, why not use ISSUU, a service which enables you to upload PDFs into a snazzy media viewer. I’ve known about this service for awhile but didn’t realize until tonight that it was free and therefore perfect for college newspapers. ISSUU is a great alternative to PDFs as you are able to gain more traffic (your newspaper will have it’s own profile on ISSUU’s Web site) and gain a better understanding for what your visitors are doing.

Also, it’s much more user-friendly because who REALLY wants to download those big, bulky PDFs onto their desktop?

The only disadvantage with ISSUU is that if you happen to save your publication into seperate PDFs, you are going to have to combine each section into a single PDF in order to upload the entire issue into ISSUU. It’s requires an easy solution, however. Just a simple download.

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